[I18N] Update translation terms from Transifex
This commit is contained in:
Odoo Translation Bot
@@ -12,7 +12,7 @@ msgid ""
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msgstr ""
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"Project-Id-Version: Odoo 18.0\n"
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"Report-Msgid-Bugs-To: \n"
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"POT-Creation-Date: 2024-11-05 09:20+0000\n"
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"POT-Creation-Date: 2024-12-31 16:01+0000\n"
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"PO-Revision-Date: 2024-10-08 06:34+0000\n"
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"Last-Translator: Wil Odoo, 2024\n"
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"Language-Team: Italian (https://app.transifex.com/odoo/teams/41243/it/)\n"
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@@ -1506,29 +1506,33 @@ msgid ""
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"In order to properly understand the success or failure of an email marketing"
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" campaign, it is necessary to monitor several key metrics. The insights "
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"gained from these metrics can then be used to optimize future campaigns. "
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"Odoo's *Email Marketing* application tracks several :ref:`key metrics "
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"<email-marketing/key-metrics>`, that can be interpreted to improve future "
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"campaigns."
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"Odoo's **Email Marketing** application tracks several :ref:`key metrics "
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"<email-marketing/view-metrics>`, that can be interpreted through "
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":ref:`reports <email_marketing/create_reports>` to improve future campaigns."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:13
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:16
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msgid "View metrics"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:15
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:18
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msgid ""
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"After a mass mail has been sent, the results for that particular mailing are"
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" displayed in multiple locations."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:18
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:21
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msgid ""
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"To access the metrics for an individual mailing, navigate to "
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":menuselection:`Email Marketing app --> Mailings`. Locate the specific "
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"mailing in the list view, and use the column headings to view the results "
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"for that mailing. Click on one of the mailings in the list to open the "
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"record. At the top of the record, detailed metrics are displayed as smart "
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"buttons."
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"record."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:25
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msgid ""
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"At the top of the record, detailed metrics are displayed as smart buttons."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst-1
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@@ -1536,165 +1540,327 @@ msgid ""
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"The smart buttons on a mass mailing, displaying the results of the message."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:28
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msgid ""
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"Click on the smart buttons to see the recipient records for each metric."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:33
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:32
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msgid "Opened rate"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:35
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:34
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msgid ""
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"The *Opened* rate measures the percentage of emails opened by recipients "
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"against the total number of sent emails."
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"The percentage of emails opened by recipients, against the total number of "
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"sent emails."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:38
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:36
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msgid ""
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"A high open rate may indicate that the subject line was timely, compelling, "
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"and successfully prompted the recipients to view the message."
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"In cases where a reply is expected, such as cold outreach emails, high open "
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"rate may indicate the subject line was timely, compelling, and successfully "
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"prompted the recipients to view the message."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:41
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:39
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msgid ""
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"A low open rate may indicate the subject line failed to capture the "
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"recipients' interest. It could also indicate the email ended up in a spam or"
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" junk folder due to having a poor sender reputation or failing to "
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":doc:`configure the proper DNS records "
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"<../../general/email_communication/email_domain>`."
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"In cases where a reply is not expected, such as promotional emails, it may "
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"indicate an issue with the email, such as incorrect product links or coupon "
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"codes."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:46
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:42
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msgid ""
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"In cases where a reply is expected, a low open rate may indicate the subject"
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" line failed to capture the recipients' interest or the message ended up in "
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"a spam or junk folder. It could also indicate the email ended up in a spam "
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"or junk folder."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:47
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msgid ""
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"Emails that consistently land in recipient spam folders could be due to "
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"having a poor sender reputation (i.e. high unsubscribe rate, high percentage"
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" of past emails marked as spam, etc.), or failing to :doc:`configure the "
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"proper DNS records <../../general/email_communication/email_domain>`."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:53
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msgid "Replied rate"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:48
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:55
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msgid ""
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"The *Replied* rate measures the percentage of recipients who responded to "
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"the email directly against the total number of sent emails."
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"The percentage of recipients who responded to the email, against the total "
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"number of sent emails."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:51
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:57
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msgid ""
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"A high replied rate may indicate the email resonated with recipients, "
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"prompting them to take action or provide feedback."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:54
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:60
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msgid ""
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"A low replied rate may suggest that the message lacked relevance or did not "
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"contain a clear call to action."
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"A low replied rate may suggest the message lacked relevance or did not "
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"contain a clear call-to-action."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:58
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:64
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msgid "Clicked rate"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:60
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:66
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msgid ""
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"The *Clicked* through rate (CTR), measures the percentage of recipients who "
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"clicked on a link within the email against the total number of sent emails."
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"This represents the *Clicked through rate (CTR)*, which measures the "
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"percentage of recipients who clicked on a link within the email, against the"
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" total number of sent emails."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:63
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:70
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msgid ""
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"A high |CTR| may indicate the email content was relevant and appropriately "
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"targeted. Recipients were motivated to click the links provided, and likely "
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"found the content engaging."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:66
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:73
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msgid ""
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"A low |CTR| may indicate issues with either the targeting, or the content "
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"itself. Recipients may have been unmotivated by the calls to action, if "
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"itself. Recipients may have been unmotivated by the calls-to-action, if "
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"there were any, or the message itself may have been directed toward the "
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"wrong audience."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:71
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:78
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msgid "Received rate"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:73
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:80
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msgid ""
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"The *Received* rate measures the percentage of emails that were successfully"
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" delivered against the total number of sent emails."
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"This rate measures the percentage of emails that were **successfully** "
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"delivered, against the total number of sent emails."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:76
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:83
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msgid ""
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"A high received rate can indicate that the mailing list used is up to date "
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"and the sender authentication is trusted by email providers."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:79
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msgid ""
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"A low received rate may indicate issues either with the mailing list used "
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"for the mailing or with the sender authentication. View the :ref:`email-"
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"marketing/deliverability-issues` section for more information."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:84
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msgid "Bounced rate"
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"A high received rate can indicate the mailing list used is up-to-date, and "
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"the sender authentication is trusted by email providers."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:86
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msgid ""
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"The *Bounced* rate measures the percentage of emails that were "
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"unsuccessfully delivered, against the total number of sent emails."
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"A low received rate may indicate issues, either with the mailing list used "
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"for the mailing, or with the sender authentication. View the :ref:`email-"
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"marketing/deliverability-issues` section for more information."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:89
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msgid ""
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"A high bounce rate could indicate issues either with the mailing list used "
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"for the mailing or with the sender authentication."
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:91
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msgid "Bounced rate"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:92
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:93
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msgid ""
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"A low bounce rate may indicate that the mailing list used is up to date and "
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"the sender authentication is trusted by email providers. View the "
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":ref:`email-marketing/deliverability-issues` section for more information."
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"This rate measures the percentage of emails that were **unsuccessfully** "
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"delivered, and did not enter a recipient's inbox, against the total number "
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"of sent emails."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:96
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msgid ""
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"A high bounce rate could indicate issues, either with the mailing list used "
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"for the mailing, or with the sender authentication."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:99
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msgid ""
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"A low bounce rate may indicate that the mailing list used is up-to-date, and"
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" the sender authentication is trusted by email providers. View the "
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":ref:`email-marketing/deliverability-issues` section for more information."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:104
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msgid ""
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"Click on the respective smart buttons to see all the corresponding recipient"
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" records that are attributed to each metric. When these filtered records are"
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" in view, multiple types of reports can be run for further analysis."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:111
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msgid "Create metrics reports"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:113
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msgid ""
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"Individual metrics can be analyzed by creating a report. To begin, click on "
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"the smart button of the desired metric."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:116
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msgid ""
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"Next, click the :icon:`fa-caret-down` :guilabel:`(down arrow)` to the right "
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"of the search bar to see a drop-down menu of filtering and grouping "
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"parameters."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:119
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msgid ""
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":guilabel:`Filters`, located in the left column of the search options, can "
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"be used to keep only the results that fit the filter. For example, selecting"
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" the *Bounced* filter only shows emails that could not be delivered."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:123
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msgid ""
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":guilabel:`Group By`, found in the middle column, is used to organize the "
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"results into groups, and can be used with or without filters."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:127
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msgid ""
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"Setting multiple :guilabel:`Group By` options creates nested groups, "
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"according to which option is selected first. For example, selecting "
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":guilabel:`Sent Period`, followed by :guilabel:`Add Custom Group --> "
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"Responsible`, in the :guilabel:`Group By` column, sorts all results *first* "
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"by the sent period, *then* by the team member responsible. This is a useful "
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"metric for analyzing who on the team is sending in volume or quantity over a"
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" set time period."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:133
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msgid ""
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"This can be verified by looking at the direction, and order, of the "
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"selections in the group tile that appears in the search bar after the "
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"selections are made."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:137
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msgid ""
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"A monthly newsletter has been sent out, and 6.9% of the sent emails were "
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"bounced."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:0
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msgid "The metrics smart buttons of the newsletter."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:143
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msgid ""
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"To see what these bounced recipients have in common, the records are grouped"
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" using a custom group targeting :guilabel:`Mailing Lists`, which groups all "
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"records by the mailing lists they are on. The records are then filtered "
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"using a custom filter with the rule `Created on >= 07/01/2024 00:00:00`, to "
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"filter by when the mailing list was last checked. This filter only includes "
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"recipients that have been created on, or after, July 1st, 2024, in the "
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"report."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:0
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msgid "The custom filter creation form."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:153
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msgid ""
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"Using these configurations, it is evident that all the recipients with "
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"bounced emails were added after the list was last checked. Looking closer at"
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" the domains, it is evident that each recipient has a malformed email domain"
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" (i.e: @yaoo.com instead of @yahoo.com), likely due to a manual entry error "
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"while updating the database."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:0
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msgid "A list of bounced email addresses with malformed email domains."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:163
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msgid ""
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"View :doc:`../../essentials/search` for more information about making custom"
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" groups and filters."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:169
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msgid "Mass mailing analysis"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:171
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msgid ""
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"It is also possible to analyze the success between mailing campaigns by "
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"creating a *Mass Mailing Analysis* report. To begin, navigate to "
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":menuselection:`Email Marketing app --> Reporting --> Mass Mailing "
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"Analysis`."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:175
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msgid ""
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"A dashboard appears displaying a bar chart containing each mailing campaign."
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" By default, :guilabel:`Sent` is selected, displaying the number of sent "
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"records on the y-axis. To change the measure, click the :guilabel:`Measures`"
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" button, and select the desired measure from the drop-down menu."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:181
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msgid ""
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"The following chart displays the number of opened emails from two different "
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"mass mailings."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:183
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msgid ""
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"In this view, it can be seen that the first mass mailing led to a higher "
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"opened rate than the second. Because a lower opened rate can sometimes be "
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"attributed to a subject line that failed to capture readers' attention, the "
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"subject line of each mass mailing can be a good place to begin looking."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:0
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msgid ""
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"A bar chart displaying the different opened rate between two mass mailing "
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"campaigns."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:192
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msgid ""
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"Comparing the two subject lines, it is clear the newsletter's subject line "
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"was less engaging, which may have led to the lower opened rate, when "
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"compared to the other mass mailing."
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:0
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msgid "alt text"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:200
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msgid "Deliverability issues"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:101
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:202
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msgid ""
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"The following define possible reasons for a high bounce rate or low received"
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" rate:"
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msgstr ""
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#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:103
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:204
|
||||
msgid ""
|
||||
"Using a mailing list that contains outdated contact information, or "
|
||||
"malformed email addresses are likely to result in a high bounce rate and/or "
|
||||
"a low received rate."
|
||||
msgstr ""
|
||||
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:105
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:206
|
||||
msgid ""
|
||||
"Mailings sent using a *From* email address that differs from the sender's "
|
||||
"domain are likely to bounce with certain email providers due to failing "
|
||||
":ref:`DMARC authentication <email-domain-dmarc>`."
|
||||
msgstr ""
|
||||
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:108
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:209
|
||||
msgid ""
|
||||
"Failing to :doc:`configure the proper DNS records "
|
||||
"<../../general/email_communication/email_domain>` can also result in a high "
|
||||
"bounce rate."
|
||||
msgstr ""
|
||||
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:112
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:213
|
||||
msgid ":ref:`Mailing campaigns <email_marketing/mailing-campaigns>`"
|
||||
msgstr ""
|
||||
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:113
|
||||
#: ../../content/applications/marketing/email_marketing/analyze_metrics.rst:214
|
||||
msgid ":doc:`Manage unsubscriptions <unsubscriptions>`"
|
||||
msgstr ""
|
||||
|
||||
|
||||
Reference in New Issue
Block a user