design-themes/theme_notes/views/snippets/s_call_to_action.xml

<?xml version="1.0" encoding="utf-8"?>
<odoo>

<template id="s_call_to_action" inherit_id="website.s_call_to_action">
    <!-- Section -->
    <xpath expr="//section" position="attributes">
        <attribute name="class" add="pb72 pt96 oe_img_bg o_bg_img_center" remove="pt48 pb24" separator=" "/>
        <attribute name="data-oe-shape-data">{"shape":"web_editor/Floats/12","flip":[]}</attribute>
        <attribute name="style">background-image: url('/web/image/website.s_call_to_action_default_image'); background-position: 50% 34%;</attribute>
    </xpath>
    <!-- Shape & filter -->
    <xpath expr="//div[hasclass('container')]" position="before">
        <div class="o_we_bg_filter bg-black-50"/>
        <div class="o_we_shape o_web_editor_Floats_12"/>
    </xpath>
    <!-- Title -->
    <xpath expr="//h3" position="replace">
        <h2>Live the Miraillet <br/>Festival experience</h2>
    </xpath>
    <!-- Paragraph -->
    <xpath expr="//p" position="replace" mode="inner">
        Join us and make this weekend unforgettable!
    </xpath>
    <!-- Button -->
    <xpath expr="//a[hasclass('btn')]" position="attributes">
        <attribute name="class" add="flat" separator=" "/>
    </xpath>
    <xpath expr="//a[hasclass('btn')]" position="replace" mode="inner">
        Get your ticket
    </xpath>
</template>

</odoo>